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Change is a beautiful part of growth — just as nature transforms with every season, we too have blossomed into something new. What began as Nurture Soap, a humble passion for crafting pure, organic soap bars, has now evolved into Nurture Handmade — a name that carries our story, our purpose, and our love for all things natural.
This isn’t just a name change.
It’s a reflection of who we’ve become, what we believe in, and where we’re headed.
Let’s take you through the heart of this transformation — why we changed our name, what it means for our beloved customers, and how Nurture Handmade continues to stay true to its roots while embracing a broader vision of self-care and sustainability.
From Nurture Soap to Nurture Handmade — The Story Behind the Name
When we started as Nurture Soap, our dream was simple: to create pure, gentle soaps that care for your skin the way nature intended. Every bar was handmade with love, using organic oils, botanical extracts, and the purest natural ingredients we could find.
Over the years, we realized that our work was not limited to soap alone — it was about creating an entire experience of care, comfort, and consciousness. Our craft grew, our ideas expanded, and so did our community. People began to love our approach — slow-made, sustainable, and soulful.
We started crafting more — scrubs, balms, and other self-care essentials, all made by hand with the same devotion and honesty as our soaps. That’s when we knew it was time for a name that truly represented who we are.
Thus, Nurture Handmade was born — a name that celebrates the essence of our work:
🌿 Handmade with care. Nurtured by nature.
Why the Change?
Rebranding is not about leaving something behind — it’s about evolving with purpose. Here’s why we felt this change was both meaningful and necessary:
1. To Reflect Our Expanded Range
While soap will always be at the heart of what we do, we’ve grown to offer more handmade skincare and wellness products. The new name gives us the freedom to create beyond soaps while staying authentic to our handmade philosophy.
2. To Celebrate the Craft of Handmade
Every product that leaves our studio is touched by human hands — not machines. We wanted our name to honor the time, patience, and artistry that goes into every small batch we make. “Handmade” is more than a label — it’s a commitment.
3. To Strengthen Our Connection With Nature
We’ve always believed in nurturing the earth as much as it nurtures us. “Nurture Handmade” emphasizes our promise of using pure, sustainable, and eco-friendly ingredients that respect the planet and your skin.
4. To Create a Timeless Brand
As we continue to grow, collaborate, and reach more homes, we wanted a name that could represent our brand beyond just soap — something lasting, versatile, and full of heart.
What Remains the Same
Though the name has changed, everything you love about us remains exactly the same — and always will.
- 💚 Same commitment to quality and purity
- 🌿 Same small-batch handmade process
- 🧼 Same nourishing natural ingredients
- 🌎 Same eco-conscious and cruelty-free values
Every bar, every balm, every fragrance still begins with our core belief — that skincare should be simple, gentle, and honest.
Our recipes are unchanged, our craftsmanship is unwavering, and our promise to you is stronger than ever.
Our Handmade Philosophy
At Nurture Handmade, we believe beauty should never come at the cost of nature. That’s why we handcraft every product in small batches using pure, plant-based ingredients.
🌿 The Ingredients We Trust
We carefully select organic oils like coconut, olive, castor, and shea butter — blending them with botanicals, essential oils, and clays to nourish your skin naturally. There are no harsh chemicals, no synthetic fragrances, and no artificial dyes — just nature in its purest form.
💧 The Process We Cherish
Each bar of soap is made through the traditional handmade method. It takes time, patience, and skill — but it’s worth every moment. This slow crafting preserves the natural goodness of oils and glycerin, giving your skin a soft, moisturizing touch that feels truly alive.
🌸 The Values We Uphold
We are proud to be eco-friendly, cruelty-free, and plastic-free. Every decision we make — from sourcing to packaging — is guided by sustainability. Our goal is to create beauty that heals, not harms.
A Journey Rooted in Love and Learning
When we began, our little soap studio was more of a passion project than a business. We made soaps for family, friends, and neighbors — gifts from the heart. Slowly, word spread. People loved how our soaps made their skin feel — soft, clean, and loved.
With each batch, we learned more — about ingredients, about skin, and about how to listen to nature. We experimented with new recipes, new scents, and new designs. What remained constant was the care we poured into every creation.
Our journey has been full of trial and triumph — early mornings, late nights, and countless experiments to get every formula just right. We’ve grown with our customers’ trust and gratitude, and that’s what inspires us to keep improving every day.
What Nurture Handmade Represents Today
Nurture Handmade is more than a brand — it’s a movement towards mindful living. It’s about slowing down, choosing consciously, and embracing the simple joy of natural care.
We want every product you use to remind you of this — that even the smallest rituals, like washing your hands or taking a bath, can become acts of self-love and healing when done with intention.
Our soaps are not just cleansing bars — they are tiny bundles of comfort, carrying the calm of lavender, the freshness of lemongrass, the warmth of cinnamon, and the sweetness of vanilla. Each one tells a story — of the earth, of craftsmanship, and of you.
Sustainability: Our Unwavering Promise
As artisans of nature, we take our responsibility seriously.
Here’s how we ensure our process remains as kind to the planet as it is to your skin:
- Plastic-Free Packaging: We use recyclable, biodegradable, and minimal packaging to reduce waste.
- Zero-Waste Production: Every ingredient is used thoughtfully, and leftovers are repurposed.
- Locally Sourced Materials: We partner with small farmers and local suppliers who share our values.
- Cruelty-Free & Vegan-Friendly: Our products are never tested on animals, and we avoid animal-derived ingredients wherever possible.
- Eco-Conscious Choices: From production to shipping, we aim for the smallest possible carbon footprint.
We believe that caring for yourself and caring for the planet go hand in hand — and every purchase you make helps us take another step toward a greener tomorrow.
The Meaning of ‘Nurture Handmade’
The word Nurture has always been the heart of our identity. It means to care, to protect, and to help something grow.
When paired with Handmade, it becomes a philosophy — a reminder that care begins with creation. Every swirl, scent, and shade in our soap is a reflection of thought, patience, and heart.
We don’t mass-produce — we mindfully craft.
We don’t chase trends — we cherish tradition.
We don’t just sell soap — we share stories of self-care and sustainability.
That’s what Nurture Handmade truly means.
Our Vision for the Future
As Nurture Handmade, our dream is to continue inspiring a return to simplicity. In a world full of fast products and quick fixes, we want to remind people of the joy in slowing down — in choosing handmade, natural, and mindful alternatives.
In the coming months, we’ll be introducing new collections of handmade skincare, bath, and body essentials — all infused with the same love and purity you’ve always known us for. Think botanical scrubs, moisturizing balms, and aromatherapy blends — each designed to make your everyday rituals feel more intentional and luxurious.
But no matter how much we expand, one thing will never change — our hands will always make it, and our hearts will always nurture it.
Thank You for Growing With Us
To our loyal customers, friends, and supporters — thank you for being part of our journey from Nurture Soap to Nurture Handmade.
Your trust, love, and feedback have shaped who we are today. Every message, every repeat order, every word of appreciation keeps us going. You’ve turned our passion into purpose, and for that, we’ll forever be grateful.
As we step into this exciting new chapter, we invite you to continue walking with us — exploring, evolving, and embracing nature’s magic together.
Because at the end of the day, our story is not just ours — it’s yours too.
Final Words: Same Heart, New Name
So yes — Nurture Soap is now Nurture Handmade.
But the heart behind it remains unchanged.
We’ll continue to craft everything by hand, with the same devotion, the same natural goodness, and the same love for your skin and the planet.
Every time you unwrap a bar of our soap, you’re not just cleansing — you’re connecting.
Connecting with the earth, with artisans, and with the idea that care — real, honest care — is handmade.
Welcome to the new chapter of nurturing, naturally.
Welcome to Nurture Handmade.
